Modern Slavery Branding

Social and print assets for a Council on Foreign Relations InfoGuide titled “Modern Slavery.” Using established brand fonts and colors to create unique yet cohesive layouts across multiple mediums ranging from print to social. Using type and icons to create emphasis and intrigue to call attention to atrocity of modern slavery that exists today.

Role: Design & Art Direction
Additional Design: Arielle Zoeller
Art Direction: Katherine Vidal

Did you know … There is someone out there who desperately needs to hear what you have to say? The thought that you had and wanted to share but then let the “ugh but who am I to say that, I’m sure it’s already been said, it
This is a stupid idea Cayla, no one’s gonna get this. 😬 ^^ anyone else get that voice when they’re about to post ?? 🙋‍♀️ And then I pause. I anchor into my brand archetype: The Entertainer. How would they feel in this moment? &gt